United States of America

Nationwide Signage Rebrand for Case IH

Principle’s expert team developed an efficient process for the project, which involves site surveys, brand books, engineering, manufacturing and installation.

Nationwide Signage Rebrand for Case IH

Case IH

When Case IH decided to implement a signage rebrand at its network of US agricultural equipment dealers, it appointed Principle to manage the program.

Our expert team developed an efficient process for the project, which involves site surveys, brand books, engineering, manufacturing and installation.

With more than 700 dealerships in the U.S. of varying sizes to rebrand, we have demonstrated real flexibility to ensure the needs of each location are met.

This has involved the production and installation of pylons, monuments, fascia signage and interior signs in a range of sizes.

To date, multiple sites have been completed and the early feedback from the dealers has been positive, with Principle’s teams complimented for their professionalism and attention to detail.

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Signage rebrand for Case IH
700 agricultural equipment dealers to be rebranded.
Production and installation of pylons, monuments, fascia and interior signage.
Principle appointed to manage rebrand program.
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